Five glasses of red liquid casting shadows on a white surface.

About Us

I'm Kate Harrison — an experienced marketing specialist with +20 years hands-on experience across spirits, no & low alcohol, and premium drinks categories, both in the UK and internationally.

I founded Spirited Marketing in 2020 to offer brand owners direct access to hands-on expertise and strategic thinking shaped by decades in the drinks world. I work closely with a select number of clients, building trusted partnerships that endure.

From brand creation and positioning to global go-to-market strategies, I bring clarity, commercial rigour, and creative energy to every stage of a brand’s journey. Whether you’re launching a new brand or refining what you already have, you’ll benefit from tailored, experienced support that’s as invested in your brand as you are.

If you’re looking for premium, insight-led marketing expertise to help your drinks brand grow with purpose, get in touch.

Meet the Team

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  • With over 18 years of experience in multinational and start-up drinks businesses, Kate founded Spirited Marketing in 2021. Seeing an opportunity to provide cost-effective and fast support to drinks businesses she set about bringing together various specialists to launch and grow drinks businesses in one comprehensive agency. 

    Spirited Marketing is an integrated, dynamic, and commercially focussed marketing consultancy, with the ability to deliver a single solution to the drinks marketing industry. 

    In the last 12 months, Spirited Marketing has widened its reach working with over ten fast-moving businesses to create unique marketing strategies that align to sales and performance objectives.

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  • With over 14 years in marketing, brand management and PR, Christina brings excellent expertise to the Spirited Marketing Team.

    She has worked across national and international brands, across multiple industries and is adept at crafting and implementing marketing strategies to quickly engage with target audiences.

    Christina’s broad range of marketing skills are a great addition to the team.

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  • As a seasoned business advisor, Emma has helped countless startups launch and succeed in today's competitive landscape.

    Ex: Seedlip and current Seasn, Sylva